We had 11 in attendance for the April 2014 edition of the Ann Arbor Web Analytics Wednesday group, which meets roughly monthly at Enlighten on the west side of Ann Arbor. This month’s meeting was sponsored by Tealium, a tag management vendor. Thanks to Chris Grant for being my co-organizer for the event.
I won’t try to summarize what was said by whom in what order, because discussion went around and around the table a few times. What I will try to capture is some of the topics we talked about, or talked about wanting to talk about more at future meetings. This includes (in alphabetical order)
- Adobe Business Catalyst
- Adobe SiteCatalyst (formerly Omniture)
- Clicktale
- Clicky
- Crazy Egg
- Do you give people access to raw data?
- Edward Tufte
- Google Analytics
- Michael Beasley’s book on analytics, Practical Web Analytics for User Experience
- Mousestats
- Qualaroo
- Radian6 from Salesforce
- Stephen Few
- Tealium tag management, this month’s sponsor
- Wolfram Language, for linguistic and sentiment analysis
- analytics to inform application design
- competitive analysis
- confetti maps (from Crazy Egg)
- correlogram to show what people do on your site
- heat maps
- information architecture
- portfoliostud.io
- social listening
- stitching of user identity across devices
- survey tools
- tag management
- user experience
If any of these terms resonate with you, please consider coming to a future Ann Arbor Web Analytics Wednesday! We organize with a Meetup group, or you can go to the Web Analytics Wednesday main page and find future dates.
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